Creativity: it’s what sets us apart
When it comes to our industry, new TCC Board member Lindsey Evans, co-founder and CEO of Special Group Australia, says that it’s the power of great creativity that sets advertising apart. TCC: What do you love most about being part of the ad...
AWARD School unveils bold 2020 enrolment campaign. Sign up now to Info Night on February 5 via awardonline.com
Australasia’s leading advertising course has launched a new enrolment campaign to kickstart the decade, calling on the nation’s creative rebels to hone their skills with AWARD School in 2020.Developed by AWARD School alumni Rubini Gunaratnam (M&C Saatchi Sydney)...
New TCC Board member shares his industry perspective
We recently caught up with incoming new TCC Board member Chris Howatson, CEO of CHE Proximity, who shares his perspective on the big challenges for our industry, and the opportunities ready to be seized. TCC: What do you see as the greatest challenges currently...
Youngbloods Speed Mentoring Sets The Pace
NSW Youngbloods, in association with The Communications Council, relaunched its Speed Mentoring series in Sydney on 20 November, generously hosted and sponsored by Clemenger BBDO.The night featured 25 advertising luminaries and was attended by more than 50 of our...
Insights from a new School Head
Following the announcement of her appointment as new 2020 AWARD School National Head, we caught up with Mandie van der Merwe, Executive Creative Director at M&C Saatchi, who shares some valuable insights about her new role and AWARD School.TCC: What do you hope to...
Youngbloods ask ‘Do you mind?’
Following a similar successful event held in Sydney earlier this year, Youngbloods VIC recently wrapped up an insightful evening of discussion at their panel event Do You Mind? – What I wish I knew as a Youngblood, held on 6 November. Organised in collaboration...
“…but then I found AWARD School”
Lewis Clarke is a copywriter at Coffee Cocoa Gunpowder. In this article we follow his personal journey from AWARD School into the advertising world.The year is 2030. I’m selling hand-woven dreamcatchers at a farmers market to repay my inflated student debt. My wife...
AWARD School Application Workshops – they work!
Above: Roy Leibowitz (left), Angel McMullan and Chris Wilson. Roy and Chris tutored NSW AWARD School 2019 winning graduate Angel while they were both senior creatives at INNOCEAN Worldwide. Ahead of the AWARD School Application Workshops in November, we chatted...
Smaller advertisers encouraged to enter Effies
After another highly successful Effie Awards this year, we caught up with Alistair Tavares, Destination Development Manager at Ipswich City Council, to chat about the Council’s two Silver Effie Awards and why all marketers and advertisers, not just big,...
Putting a regional perspective on AWARD School
A key innovation to AWARD School 2019 was our new regional program, making Australia’s best creative course available to students in parts of regional Australia for the first time. This year regional Victoria and the NT were included in the program, with a national...
The Communications Council launches ground-breaking report into Australian advertising effectiveness
Australian Advertising Effectiveness Rules report unveiled by Rob Brittain and Peter FieldFirst look at the new Australian Effies DatabaseAustralia the only country outside the UK to publish a report of this type The Communications Council has launched a...
Adjunct Professor Mark Ritson* on why the Effies are special
There are a lot of awards for marketing and advertising. And I mean a LOT. There are awards for the biggest brands, the smallest brands, the brands that grew the most, the ones with the best ads, the most creative ads. You name it and there is probably an award for it.
2019 Effie Award Winners Announced
BMF named Effective Agency of the Year Clemenger BBDO Melbourne awarded Grand Effie for “Overtaking the Classics to become Australia’s favourite beer” - Carlton & United Breweries Nine Gold Effies awarded overall BMF has been named Effective Agency of...
Delegates heap praise on IPA Residential 2019
The IPA Business & Agency Leadership Residential Course is a unique, immersive opportunity for emerging industry leaders to build on the skill sets needed to make the leap up to leadership. This year’s highly successful course was held in Sydney in August,...
AdSchool Advanced Strategic Planning Meet your Presenters: Melanie Wiese – Perth
Ahead of the AdSchool Advanced Strategic Planning course this September we caught up with some of our presenters to tell us a little about themselves and get their perspective on the course Haven’t booked your spot yet? There’s still time – limited spaces available....
2019 Agency vs Agency Mixed Netball Comp – ‘Go hard or go home’!
CIemenger BBDO’s Isobell Roberts (second from right in this Clemenger BBDO team shot) shares her experience of the first ever Agency vs Agency Mixed Netball Competition, a hugely successful event held in Melbourne last month. My Dad always said ‘go hard or go home’...
Hundreds turn out for Cannes Download 2019
The Communications Council’s annual Cannes Download is a wrap, with over 350 people in Melbourne and Sydney gathering to watch a showreel of this year’s award-winning work, followed by a panel discussion and Q&A in both cities. Panellists discussed the dominance...
AdSchool Advanced Strategic Planning Meet your Presenters: Brisbane – Erin Core
Ahead of the AdSchool Advanced Strategic Planning course this September we caught up with some of our presenters to tell us a little about themselves and get their perspective on the course Haven’t booked your spot yet? There’s still time - limited spaces available....
AdSchool Advanced Strategic Planning Meet your Presenters: Tom Donald – Sydney
Ahead of the AdSchool Advanced Strategic Planning course this September we caught up with some of our presenters to tell us a little about themselves and get their perspective on the course. Presenter: Tom Donald, Head of Strategy – Re Brand Consultancy TCC: What...
2019 AWARD School winner to win trip to LIA Creative LIAisons in Las Vegas
The Australasian Writers and Art Directors Association (AWARD) has today announced eight international ‘super jurors’ to select the 2019 AWARD School national winner, who will be flown to Las Vegas to attend the 2019 London International Awards Creative LIAisons. To...
Meet your AdSchool lecturer – Sandra De Witt
We’re delighted to announce AdSchool’s new lecturer in Perth, Sandra De Witt, who will be heading up the Account Management for Tomorrow course from 20 August. The Communications Council spoke with Sandra to get her valued insights into our industry, and to find out...
Q&A with Jess Hughes
The AdSchool Account Management for Tomorrow course offers the ultimate toolkit for an ambitious account person, brand manager or anyone who wants to master the process of commercial creativity. We interviewed new Melbourne course lecturer Jess Hughes, Client Services...
120 turn out for great Melbourne Speed Mentoring night
Youngbloods and The Communications Council held their annual Speed Mentoring night on 20 June, and with 40 industry mentors and 80 ‘mentees’ in attendance, the event was a great success. Throughout the evening, mentees - who ranged from graduates wanting to crack into...
TCC chats with…Kate Smither, recently-appointed co-Chair of the APG
In February this year, The Communications Council announced that Kate Smither (Owner – The Tall Planner and former Chief Strategy Integration Officer at Publicis Communications) and Ben Hourahine (Partner / Strategy Partner at AnalogFolk) had been appointed co-Chairs...