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Ask ten people what great account management looks like, and you’ll likely get ten different answers. Once defined by relationship management and delivery, the role has expanded into something far less easy to pin down: part strategist, part creative protector, part...

Sharon Howard-Butler | Creative Partner, Omnicom Health Oceania Sitting in the Spikes Asia jury room this year, I was struck by how healthcare creativity has evolved, and how high the creative bar has been raised. Over the past decade, healthcare has become one of the...

The Therapeutic Goods Administration has updated its guidance on determining whether therapeutic goods content, including vaping, is considered advertising, reaffirming that the legislative definition has not changed, but providing clearer, more practical direction on...

AWARD has announced its jury for the 47th AWARD Awards, with 76 leading creatives from across APAC set to judge the region’s top work. Judging will take place across two rounds, with finalists determined between 27 May – 5 June, followed by second-round sessions from...

With new AWARD Award categories including Social & Creator, Scott Dettrick explores what the rise of the creator economy means for creativity, craft and agencies. *** Scroll through TikTok or YouTube and you’ll see it immediately. Creators aren’t just making...

Ansari is an internationally awarded creative leader with a career spanning categories and some of the world’s most recognised brands. As US CCO of Grey, she leads the agency’s creative vision, delivering work that resonates with audiences globally. Mandie van der...

If you’re planning to enter the Australian Effie Awards, last week’s How to Enter & Win webinar showed what separates a decent entry from one that actually wins. Effie judges, past winners from Westpac, Droga5 and 303, and effectiveness experts broke down how...

The energy was high at WPP House Sydney on Friday as the winners of the 2026 Young Lions Australia Competition were revealed. After a competitive live judging round, the standout teams impressed Executive Juries with sharp thinking, strong insights and ideas built to...

Advertising Council Australia (ACA) has announced the winners of the 2026 Young Lions Competition, who will now represent Australia on the global stage at the Cannes Lions International Festival of Creativity in June. After impressing industry juries in a competitive...

Advertising Council Australia (ACA) has opened enrolments for Semester One of AdSchool, alongside a new mentorship initiative designed to help advertising and marketing professionals step into more complex roles. The AdSchool Mentorship Series gives professionals the...

Advertising Council Australia (ACA) has announced the finalists in the 2026 Young Lions Australia Competition, recognising the emerging industry talent now in contention to represent Australia at the Cannes Lions International Festival of Creativity. This year,...

Advertising Council Australia (ACA) will host a free industry webinar on Tuesday 24 March, bringing together Effie judges, winning case writers and data experts to help marketers and agencies prepare strong entries for the 2026 Australian Effie Awards. The session is...

The agency industry has a value problem. Across regions and disciplines, agencies are producing more work, faster, with better tools yet margins continue to decline, pricing power remains weak, and growth still depends on adding headcount. These outcomes are the...

Entries are now open for the 2026 Australian Effie Awards, with marketers and agencies invited to submit their strongest work to the industry’s benchmark for marketing effectiveness. This year’s program is supported by a new campaign from BMF Australia, 2025’s...

Advertising Council Australia (ACA) has released the briefs for the 2026 Young Lions Competition, with Australian charity Project Planet named as this year’s briefing partner. The brief centres on Build a Ballot, Project Planet’s free, non-partisan online tool...

Senior marketers Mim Haysom (Suncorp), Steph Garner (Australian Red Cross Lifeblood) and Shannon Wright (Nestlé) will headline Inside Effectiveness this month, sharing the decisions behind their Effie-winning work and practical lessons for marketers. As scrutiny on...

The Therapeutic Goods Administration (TGA) has released its Compliance Principles for 2026–2027, signalling a more proactive, risk‑based and digitally focused enforcement approach. For advertisers of therapeutic goods (ie, medicines, medical devices, and many...

Advertising Council Australia (ACA) has appointed its inaugural Futures Board, a group of 11 emerging industry leaders tasked with providing strategic input and recommendations to the ACA Board. Members were selected from across disciplines, including data, social...

Applications are now open for AWARD School 2026, with the 12-week part-time program set to run from March to July. The course is open to anyone with a strong interest in creativity and ideas, from marketers, creatives and account managers to designers and career...

Hannah Sturrock, National Head of Engagement, Advertising Council Australia *** Every year, as entries for Cannes Young Lions Australia open, I hear the same reasons people give for not entering. Most of them are myths and they’re holding back some seriously good...

Inside Effectiveness will return to Sydney and Melbourne in February, bringing together Effie Award-winning work and research to help marketers and agencies cut through complexity and drive long-term growth. Presented by Advertising Council Australia (ACA) and the...