Young Lions: your questions answered
We always get lots of questions about the Young Lions competition. Before you email us, have a read of the FAQs below. *** ENTERING Can I wait to see the briefs before deciding which category to enter?No, you need to register first to receive the brief. The briefing...
Special, Sunday Gravy, W+K and 303 lift the lid on their Effie-winning campaigns
Special Australia, Sunday Gravy, Wieden+Kennedy and 303 will take audiences inside their 2026 Grand and Gold Effie-winning campaigns when Advertising Council Australia (ACA) hosts The Work Behind The Work in Melbourne on 19 November and Sydney on 24 November. The...
Remembering former ACA Chair, Mark Green
Advertising Council Australia (ACA) is deeply saddened by the sudden passing of former ACA Chair and Global CEO of Droga5, Mark Green. Affectionately known across adland as “Greenie,” Mark was a visionary leader whose influence shaped Australian and global advertising...
AWARD leaders urge adland to mentor young creatives as AI threatens traditional training ground
AWARD Chair Mandie van der Merwe has called on the industry to take personal responsibility for developing junior talent, warning that AI is removing the hands-on experience through which generations of creatives have learnt their craft. “Everyone that’s sitting here...
Advertising Council Australia appoints Megan Camp as SouthWest State Manager
Advertising Council Australia (ACA) has appointed Megan Camp as SouthWest State Manager, leading the delivery of ACA’s national programs and member services across Western and South Australia. Camp joins from Val Morgan Group, where she spent 11 years working with...
Are we still talking about mental health? Yes, and here’s why
By Andy Wright, Founder, Never Not Creative Since 2018, I’ve been asking our industry to stand on the scales, take the temperature, pause and reflect. “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” That was Ferris...
Uber’s Lucinda Barlow: “Every year my budget goes down”, and why she’s backing friction.
Lucinda Barlow’s team gets smaller every year. So does her budget. Yet her priorities keep growing, and she says the same is true for every CMO. Speaking at the humAIn conference in Sydney, days after Uber Eats and Special Australia took the Grand Effie at the...
Colin Wilson-Brown steps down as Effie Chair of Judges
Colin Wilson-Brown, the architect of advertising effectiveness in Australia, has stepped down as Chair of Judges for the Australian Effie Awards, ending an association that began when the awards launched in 1990 — 36 years ago. Advertising Council Australia CEO Tony...
2026 Australian Effie Award winners announced
Special Australia and Uber Eats scoop Grand Effie Special wins Effective Agency of the Year McDonald's wins Effective Advertiser of the Year Special Australia and Uber Eats have won The Grand Effie at this year’s Australian Effie Awards — the country’s premier...
Mim Haysom, Micah Walker, Dani Bassil and more join ACA Business & Agency Leadership.
Advertising Council Australia (ACA) has added seven senior industry leaders to the line-up for this year’s Business & Agency Leadership course, taking place at QT Sydney from 18–20 October. Suncorp Group Executive General Manager of Brand & Customer Experience...
What I didn’t learn at Creative LIAisons
By Louis Devine, National Top Student, AWARD School 2026 I won AWARD School, went to Vegas looking for the formula, and came back without one. That might have been the best lesson of all. Winning AWARD School had the one unfortunate side effect of making me wonder...
Give your people opportunities they can’t get anywhere else, or give them a reason to leave.
For Lara Hewitt, R/GA’s Executive Director, People & Culture, APAC, one of the strongest arguments for professional development is also one of the simplest: people need to see opportunities to grow and stay where they are. While salary remains important, Hewitt...
… but enough about taste. Governance is the AI challenge we need to solve now.
By Lucia Elliott, ACA Head of Marketing & Sponsorship, and AWARD Lab GenAI Sprint Lead. We’ve spent a lot of time talking about taste in AI, and for good reason. How human creative direction brings discernment, judgment, and aesthetic nuance to synthetic output is...
2027 Cannes Lions jury nominations extended to 30 September
Advertising Council Australia (ACA) has extended the 2027 Cannes Lions jury nomination deadline to 5pm AEST tomorrow, Wednesday 30 September, giving industry leaders more time to nominate themselves or their peers. Eligible nominees include recognised leaders across...
Agency leaders aren’t giving up on junior talent
ACA served as an industry partner and host for two events last week: Advertising Capstone Challenge's inaugural Accelerator Night, where member agency leaders addressed university students from across ANZ, and the first AWARD School 2027 Masterclass. Combined, the two...
Reinvesting in agency capability is our best path forward
By Sarah Jones Palmer, Co-Founder, The Human Co, and People and Culture Consultant, Advertising Council Australia Across Australia’s commercial landscape, businesses are navigating a complex economic environment marked by inflationary pressures, tight margins, and...
2027 Cannes Lions jury nominations now open
Advertising Council Australia (ACA) has officially opened jury nominations for 2027’s Cannes Lions. Eligible nominees include recognised leaders across advertising, audio, media, marketing, design, and more, as well as industry specialists who have won Spikes, Lions,...
Creative now king in Out of Home
Brands must go big or go home. That’s the consensus of six of Australia’s most respected marketing leaders who recently took part in the Outdoor Media Association’s OUT There video series. Featuring heads of marketing from Allianz, Uber, Telstra, BMW, The Iconic and...
Your best B2B campaign may already exist inside your business
Over the past few years, B2B advertising has undergone a necessary and celebrated revolution. Cannes-winning work demonstrated that B2B didn't have to be dry or functional, injecting fresh energy and entertainment into the category and proving that decision-makers...
Louis Devine named AWARD School 2026 National Top Student
Louis Devine, a Tasmanian-based creative with a background in design, marketing and technology, has been named AWARD School National Top Student for 2026. The announcement was made at the 47th AWARD Awards, the industry’s annual celebration of the Asia-Pacific...
47th AWARD Awards winners announced: Bear Meets Eagle on Fire, McCann, Special Australia & more
The winners of the 47th AWARD Awards were announced tonight at a ceremony at Sydney Town Hall, with Bear Meets Eagle on Fire, McCann NZ and Motion Sickness NZ some of the biggest winners of the night. Bear Meets Eagle on Fire was named Agency of the Year, McCann took...
The brave brief: what Cannes really taught us about B2B creativity
By Max Thorley, Senior Agency Lead, LinkedIn When budgets tighten, the reflex is to play it safe. Pull back the brand work, lead with the product demo, give finance something rational to sign off on. Watching the Creative B2B winners land at Cannes last month,...
Top agency CEOs headline ACA Business & Agency Leadership
Leading agency CEOs and founders from WPP, Omnicom, Publicis Groupe, Special and more will come together in October to share the lessons they've learned building successful businesses, as part of Advertising Council Australia's Business & Agency Leadership course....
AWARD School state finalists announced
The Australasian Writers and Art Directors (AWARD) has announced the six state finalists vying to become AWARD School's national top student in 2026. Eva Schmitz (NSW), Tommy Hogan (VIC), Bailey Gatland (WA), Belinda Rabe (QLD), Furkan Erbasi (SA) and Louis Devine...