Training framework
The new AdSchool program delivers nationally recognised courses, taught by the industry’s best. Designed to be engaging, interactive and thought provoking, the courses have two main elements, a recorded lecture and a working tutorial session where participants can put theory into action.
Our IPA Residential and Online courses have international certification and are recognised as world leading in the marketing communications industry; from fundamentals for new-starters through to challenging residentials for senior executives and senior strategists.
The Australasian Writers and Art Directors (AWARD) is a non-political, non-profit organisation with but a single idea: the raising of standards in all creative areas. The AWARD training programs are essential for anyone looking to nurture the craft of brand storytelling.
Areas and levels of study
Click on the tabs below to view all available courses across Account Management, Strategy, and Creative.
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ENTRY Level (0-2yrs) AdSchool ACA Essentials Certificate |
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INTERMEDIATE (3-5yrs) AdSchool Advanced Account Management |
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ADVANCED (6-8yr+) IPA Business & Agency Leadership |
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ENTRY Level (0-2yrs) AdSchool ACA Essentials Certificate |
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INTERMEDIATE (3-5yrs) AdSchool Advanced Strategic Planning |
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ADVANCED (6-8yr+) IPA Strategic Planning |
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ENTRY Level (0-2yrs) AWARD AWARD School |
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INTERMEDIATE (3-5yrs) AdSchool Manager Fundamentals |
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ADVANCED (6-8yr+) AWARD Creative Leadership |
Download the brochure
Types of training
Courses: Our face-to-face courses are run primarily in an agency on consecutive weeks.
Workshops: Similar to our courses in that they are face-to-face but are only for one day or half day.
Bespoke Workshops: Run in-person or online and tailored to suit individual agency/client (or business) needs. Contact ACA for more information.
Online: Learn the skills you need to develop your career in our collaborative, virtual classrooms— our weekly sessions are a convenient way to upskill. All lectures and tutorials are held via Zoom at a designated weekly time.
Residential: Our residential courses are intense learning sessions hosted in a hotel in a major city. Cost includes accommodation and meals.
Graduate program: Jump Start WA is for university graduates ready to explore the advertising industry in WA. It is designed to give a balanced overview of the advertising industry, to help you chose your career path. Alternatively, if you’re new to advertising and work for a member agency, consider AdSchool ACA Essentials Certificate.
Advice
We can guide you on the optimal mix of courses for your agency. Helping you develop individual pathways for staff in all areas of advertising.
Contact Simone Goldstein for advice.