W+K Amsterdam’s Martin Weigel is confirmed as guest speaker at 2018 IPA Strategic Planning Residential
W+K Amsterdam’s Martin Weigel is confirmed as guest speaker at 2018 IPA Strategic Planning Residential. Wieden+Kennedy Amsterdam head of planning Martin Weigel will present his ‘case for chaos’ as guest speaker at this year’s IPA Strategic Planning course, to be held...
Nobody Knows Anything. Including Me.
The legendary screenwriter William Goldman once wrote about the Hollywood movie-making process that “Nobody knows anything.” The context for the quote was a studio system chock-full of giant egos, unsubstantiated opinions and my-way-or-the-highway judgement calls. A...
Youngbloods Victoria Makes Its Mark With Successful Speed Mentoring Event
What do you get when you put 80 young-guns of the communications industry in the room with 40 desks, 80 chairs, 10 cases of beer and 40 industry leaders? You get the inaugural Youngbloods speed mentoring event. Youngbloods is an industry body for anyone working in...
Why ‘generalist’ is no longer a dirty word – insights from chief strategy officer Angela Morris and chief strategy integration officer Kate Smither
From T shaped planners to the rise of the generalist. The increasing risk of “Google Planning”. Top tips for staying curious, inspired and well-informed. All this and more in our exclusive Q&A with IPA Strategic Planning course chair Angela Morris (JWT), and...
“Every day we are a different kind of expert” – One Green Bean SAM, Abbey Wirth, on working in a PR agency
What’s it like to work at a PR agency? We asked AdSchool grad and Senior Account Manager at One Green Bean, Abbey Wirth, about her path to agency life, what her job entails and how she stays motivated and inspired. TCC: How long have you been in the industry and in...
Why I was drawn to advertising – Q&A with Business graduate Zac Kelly
Account Coordinator Zac Kelly studied Business at RMIT but has always been drawn to creativity and ideas. It wasn’t long before he realised a career in advertising was a natural fit. We recently caught up with Zac to chat about agency life, why he pursued AdSchool,...
2018 Australian Effie Awards Announce 97 Finalists in Round One
Following a rigorous round of online judging by 120 industry experts, The Communications Council announces 97 finalists from 36 agencies on behalf of 45 clients have made it into round two of the Australian Effie Awards. Finalists now compete for effectiveness awards...
Healthy pitching guide for Australian healthcare marketers
Pitching can be a great opportunity for both agencies and clients. However, it requires a significant investment in time and resources, on top of normal day-to-day business. Download your free copy now. Download the guide: Healthy Pitching Guide
5 minutes with…Sandra Brewer, General Manager of Marketing, National Lifestyle Villages
In the lead up to the AdSchool Core Strategic Planning course in Perth, we caught up with Marketing Manager Sandra Brewer on working client side, becoming a ‘brand advocate’, and her thoughts on social media for baby boomers. TCC: Can you tell us about your marketing...
Mark Green Appointed Chair of The Communications Council
Group Chief Executive Officer and Co-Founder of The Monkeys, Mark Green, has been appointed Chair of The Communications Council, following the Annual General Meeting held last week in Melbourne. Green will oversee a number of initiatives during the coming months. His...
New IPA Strategic Planning Residential shifts focus to ‘Post Specialist Era’
JWT Chief Strategy Officer Angela Morris to chair course; Saatchi & Saatchi Chief Strategy Officer Kate Smither to co-chair 3-day residential to run in Sydney, 2-4 September 2018. Strategists must prepare for the post specialist era, and as such, place...
How will the GDPR affect Australian agencies and their clients?
The European Union General Data Protection Regulation (the GDPR) came into effect on 25 May 2018. But, what does this actually mean for Australian businesses, and how does this affect your obligations under the existing privacy law? To help answer these questions and...
Think:Long event wrap
On Friday, AWARD and The Communications Council hosted our first creative summit, Think:Long - Short Talks on Creative Longevity, in partnership with Facebook.The event, held at Carriageworks in Sydney, set out to explore key questions surrounding the long-game,...
5 minutes with…Emily Brydon, Strategy Manager
AdSchool graduate and Strategy Manager Emily Brydon enrolled in the advanced strategic planning course to work more effectively with her creative colleagues. Along the way, she learnt how to challenge campaign briefs, to uncover a client’s ‘real’ problem, and to...
39th AWARD Awards winners announced
The winners of the 39th annual AWARD Awards were announced tonight in a celebration of the most outstanding creative communications work in the Asia Pacific region. The theme for the night was “Count Yourself Lucky” and didn’t disappoint with a record number of golds...
Brisbane AWARD School graduates hold their own in global creative competition
As Young Glory nears its end, Brisbane duo Anais Read and Matt Newman are close to finishing at the top. Both Anais and Matt are products of AWARD School, graduating in 2017 and 2016 respectively. A global creative competition based on consistency, Young...
From agency to publisher side – Q&A with Southern Cross Austereo Campaign Insights Director, Emma Davis
Emma Davis (QLD) was working in media agency world for 10 years when she decided to build on her experience and learn something new from a different perspective. Seeking opportunities to engage with like-minded creatives, Emma enrolled in the AdSchool Advanced...
Highlights from ABAC’s first quarterly update
The Alcohol Beverages Advertising Code Panel has released its first quarterly review for 2018, including key statistics on complaints since the adoption of new alcohol marketing placement rules which came into effect in November last yearThe ABAC Quarterly Report...
5 minutes with…The Monkeys Creative Director Barbara Humphries
In the lead up to the AWARD Creative Leadership Residential, Comms Council chats to former student and The Monkeys CD Barbara Humphries about career highlights, her thoughts on the course and the best thing about her job. TCC: How long have you been in the industry...
5 minutes with…BMF Creative Directors David Fraser & Dantie van der Merwe
Over the last few years, creative duo David Fraser and Dantie van der Merwe have used live mammoths to sell tinfoil, made men die in the pasta sauce aisle, and upset a few foreign liquor makers. Since graduating from AWARD Creative Leadership, they have been promoted...
In conversation with… Warren Brown, AWARD Creative Leadership Course Chair
Returning for a third year as chair and course curator, Warren Brown says there’s a lot to love about the Creative Leadership course. So, what is the most rewarding part of delivering the course? What's the essential quality all creative directors need to possess?...
Creative Longevity on the agenda at bespoke AWARD Summit
THINK:LONG - Short Talks on Creative LongevityFriday, May 25 10.00am-2.00pm Carriageworks The AWARD committee has today announced a mini-creative summit to be held earlier in the day of AWARD Awards on May 25, in partnership with Facebook. Think:Long will be headed by...
“Passion is the world’s most redeemable quality” – AWARD School alumni Leo Premutico offers sage advice to 2018 students
AWARD School 2018 is now underway, with the first class held on April 9 in NSW and Victoria, and April 16 in Queensland, Western Australia and South Australia. School Heads from around the country kicked off the first lecture with inspiring messages and an...
5 minutes with…Cummins&Partners Creative Director and Creative Leadership Graduate Mandie van der Merwe
The AWARD Creative Leadership course has earnt an enviable reputation for preparing creatives and writers for leadership roles. So, when we heard about the latest promotion at Cummins&Partners we were not surprised. Here’s our interview with newly promoted...