Our Pillars
By joining Advertising Council Australia, you and your team gain access to a range of benefits across our three key pillars: Thriving People and Culture, Elevate Creative Impact, and Build Sustainable Advantage.
Plus we’re always here to offer our members considered advice, strategic introductions, general guidance and support on talent matters, corporate social responsibility (CSR), credentials, industry issues such as pitching, and much more.
To find out more about how your business may benefit by joining Advertising Council Australia, get in touch.
Thriving People and Culture
“Put people at the heart of a sustainable industry. Build safe, inclusive, and rewarding workplaces through strong standards, professional development, and clear career pathways. Uncover and celebrate the next generation of talent.”
Professional Development
ACA delivers industry-leading training—created by the industry, for the industry. Members enjoy exclusive benefits, including discounts on courses and access to premium members-only offerings like IPA Online and AWARD Creative Leadership.
Membership also opens the door to professional involvement: members can contribute as lecturers, tutors, and even course hosts.
Salary Survey
Members can take part in our annual Salary Survey and unlock access to our powerful dashboard, incorporating 14 years of comprehensive salary data. Use the dashboard to benchmark roles, track industry trends, and support new business and procurement negotiations.
Sonder: Wellbeing Support
Through our partnership with Sonder, ACA members and their teams gain access to confidential, mobile-first health and safety support—anytime, anywhere. This 24/7 service connects users with wellbeing experts, clinical psychologists, nurses, and in-person responders.
Subscriptions are annual, and ACA members get preferential pricing with no minimum employee requirement.
Legal Support
ACA members get access to our members-only Resource Hub, including legal factsheets developed in partnership with Stephen von Muenster (von Muenster Legal). Topics range from Trade Marks and Brand Protection to Copyright and Defamation.
Members also receive two complimentary topline guidance requests per year, with access to more in-depth legal support at ACA member rates.
Create Space Hub
Members can access recordings of Create Space action-specific webinars, and benefit from preferential pricing for HR policy reviews with leading employment law firm DKL.
Job Posting
Members can post job advertisements on our online jobs page free of charge.
Committees & Networking
Network, learn and unite on key industry issues via the AWARD Council, Finance Forum, RAP, Environment & Sustainability (E&S), Commercial Producers Council (CPC) or Youngbloods committees, and attend events throughout the year.
Codes & Compliance
ACA offers all members free Codes and Compliance training three times per year. It’s an hour-long workshop, delivered via Zoom, that is relevant to everyone working in advertising, regardless of department or seniority.
Elevate Creative Impact
“Broaden the definition of creativity and champion its power to drive growth, cultural relevance, and business results. Demonstrate its value with evidence, ensuring our members are recognised and rewarded for the impact they create.”
The Growth Agenda
Our partnership with The Australian, The Growth Agenda, highlights creativity as a crucial ingredient for corporate growth strategies, targeting CMOs, CEOs, CFOs, and boards of directors. ACA members can participate via editorial packages and invitations to exclusive events throughout the year.
AWARD
Established over 40 years ago, AWARD (Australasian Writers and Art Directors Association) was established to set standards of creative excellence, to promote this concept in the business arena, and to educate and inspire the next creative generation.
AWARD Awards
The annual showcase of the best from the region, the AWARD Awards draws creative minds from NZ, to South East Asia, and across Australia. ACA members can nominate judges and receive substantial discounts on entry fees.
Cannes LIONS
ACA is the official Cannes Lions representative in Australia, responsible for promoting the festival, nominating jurors for Cannes LIONS and Spikes Asia, and running the annual Young Lions Australia competition.
Effie Awards
Be a part of judging some of the toughest and most prestigious awards in the world. Members can nominate qualified staff and clients for judging, and receive substantial discounts on entry fees and gala tickets.
Build Sustainable Advantage
“Future-proof the industry through progressive Accreditation standards, sustainable practices, and smarter models of value. Champion innovation, responsibility, and relevance—driving long-term impact for business and society.”
ACA Accreditation Program
The ACA Accreditation Program aims to build an industry-wide culture of world-class professionalism, setting new benchmarks across professional service firms and businesses. Since its launch in July 2023, over sixty member brands have achieved Accredited Member status. In 2025, A+ Endorsements were introduced to recognise Accredited Members meeting ‘stretch’ goals in the areas of diversity and inclusion, and environment and sustainability.
Reconciliation
Members have exclusive access to a suite of useful resources designed to support and guide individual agencies’ reconciliation programs, including webinars, factsheets and strategic workshop templates.
Enviroment & Sustainaility
Within the Resource Hub, members can access recordings of E&S action-specific webinars and benefit from member-only resources and tools to reduce their environmental impact.
Industry Reports
From large-scale, bespoke industry analyses to exclusive members-only reports, we invest in a range of reports to demonstrate the value of advertising to the Australian community and economy.
Value-Based Pricing
The ACA runs a range of workshops and initiatives aimed at better demonstrating the tangible value of advertising and being paid appropriately for that work.