Finalists announced for 2026 Young Lions Australia Competition
Advertising Council Australia (ACA) has announced the finalists in the 2026 Young Lions Australia Competition, recognising the emerging industry talent now in contention to represent Australia at the Cannes Lions International Festival of Creativity. This year,...
Get the inside edge: ACA webinar on what it takes to win an Effie | March 24
Advertising Council Australia (ACA) will host a free industry webinar on Tuesday 24 March, bringing together Effie judges, winning case writers and data experts to help marketers and agencies prepare strong entries for the 2026 Australian Effie Awards. The session is...
VML wins Australian Agency of the Year title at Spikes Asia 2026; VML, Droga5 ANZ and Leo secure one Grand Prix each
VML has emerged as the standout Australian agency at the 2026 Spikes Asia Awards, winning Australian Agency of the Year and securing the Outdoor Grand Prix for ‘Commuter Camo’ for KitKat. The dual honours capped a strong showing for the agency at APAC’s premier...
Spikes Asia announces shortlists for 2026 Awards
Shortlists for Spikes Asia 2026 have been announced across Creative B2B, Creative Data, Creative Effectiveness, Digital Craft, Entertainment and the Industry Craft Spikes. All Shortlists can be found on The Work. Final shortlists for Glass: The Award for Change and...
VoxComm issues call for agencies to transform business models in response to AI
The agency industry has a value problem. Across regions and disciplines, agencies are producing more work, faster, with better tools yet margins continue to decline, pricing power remains weak, and growth still depends on adding headcount. These outcomes are the...
‘The proof is in the Effie’: 2026 Australian Effie Awards open for entries
Entries are now open for the 2026 Australian Effie Awards, with marketers and agencies invited to submit their strongest work to the industry’s benchmark for marketing effectiveness. This year’s program is supported by a new campaign from BMF Australia, 2025’s...
Young Lions 2026 tackles the vote with Project Planet
Advertising Council Australia (ACA) has released the briefs for the 2026 Young Lions Competition, with Australian charity Project Planet named as this year’s briefing partner. The brief centres on Build a Ballot, Project Planet’s free, non-partisan online tool...
Top marketers from Suncorp, Red Cross and Nestlé headline Inside Effectiveness
Senior marketers Mim Haysom (Suncorp), Steph Garner (Australian Red Cross Lifeblood) and Shannon Wright (Nestlé) will headline Inside Effectiveness this month, sharing the decisions behind their Effie-winning work and practical lessons for marketers. As scrutiny on...
Therapeutic Goods Administration’s 2026 overhaul: What every advertiser needs to know
The Therapeutic Goods Administration (TGA) has released its Compliance Principles for 2026–2027, signalling a more proactive, risk‑based and digitally focused enforcement approach. For advertisers of therapeutic goods (ie, medicines, medical devices, and many...
Advertising Council Australia appoints first Futures Board
Advertising Council Australia (ACA) has appointed its inaugural Futures Board, a group of 11 emerging industry leaders tasked with providing strategic input and recommendations to the ACA Board. Members were selected from across disciplines, including data, social...
AWARD School 2026 applications now open
Applications are now open for AWARD School 2026, with the 12-week part-time program set to run from March to July. The course is open to anyone with a strong interest in creativity and ideas, from marketers, creatives and account managers to designers and career...
Cannes Young Lions: let’s bust a few myths
Hannah Sturrock, National Head of Engagement, Advertising Council Australia *** Every year, as entries for Cannes Young Lions Australia open, I hear the same reasons people give for not entering. Most of them are myths and they’re holding back some seriously good...
Inside Effectiveness returns to Sydney and Melbourne | Feb 24 & 26
Inside Effectiveness will return to Sydney and Melbourne in February, bringing together Effie Award-winning work and research to help marketers and agencies cut through complexity and drive long-term growth. Presented by Advertising Council Australia (ACA) and the...
Commit to an idea and think fast: Droga5 Creatives’ advice for entering Young Lions
Cannes Lions is the holy grail for many in the advertising industry, and taking home a coveted award is life-changing, especially for young creatives. That's what makes the story of Casey Clarke and Zac Nairn, the Australian duo who won gold in 2023's Young Lions...
Cracking the PR Brief: Young Lions Australia
Annabel Begeng, Senior Creative/Copywriter, and Lily Lazzarotti, Senior Art Director at Johannes Leonardo NY, took out the 2025 Young Lions Australia PR competition with an idea that stood out for its cultural relevance, simplicity and strategic clarity. The brief...
Why PR people have the edge in Young Lions
By Annabel Begeng, Senior Creative/Copywriter & Lily Lazzarotti, Senior Art Director at Johannes Leonardo NY. *** Look at the campaigns that dominate Cannes and other international award shows, and a pattern emerges: many of the most impactful ideas are driven by PR...
Young Lions: your questions answered
We always get lots of questions about the Young Lions competition. Before you email us, have a read of the FAQs below. *** ENTERING Can I wait to see the briefs before deciding which category to enter?No, you need to register first to receive the brief. The briefing...
LBB discount for ACA members
Little Black Book plays an important role in supporting and elevating the creative community across Australia. As part of its ongoing relationship with ACA, LBB is offering ACA members an opportunity to join the platform for twelve months on a Standard Membership for...
Why the boldest ideas of 2025 belonged outside.
By Elizabeth McIntyre, CEO, Outdoor Media Association (OMA) *** When we launched the first OMA Creative Awards last year, we hoped to spark a new platform for outdoor creative ambition. The diversity of 100-plus entries we received proved OOH as the canvas for...
Jury nominations open for the 47th AWARD Awards
AWARD is calling on the industry’s brightest minds to join its esteemed panel of judges in 2026. The AWARD Awards, APAC’s premier creative awards program, recognise excellence across advertising, design, craft, film, entertainment, strategy, and more, spotlighting the...
Spikes Asia confirms 2026 Jury line-up with 10 from Australia
Spikes Asia, one of APAC’s most prestigious and sought-after awards for creativity and marketing effectiveness, has revealed the Jury line-up for 2026. These industry leaders will set the benchmark for creative excellence across the region. The jury members from...
Cannes Lions launches LIONS Sport
The Cannes Lions International Festival of Creativity today announced LIONS Sport, a new global forum dedicated to the cultural and commercial power of creativity in sport. Taking place 24–25 June 2026 during Cannes Lions, the two-day programme will unite leaders from...
‘Creativity is Calling’: 47th AWARD Awards launches
Entries are now open for the 47th AWARD Awards, APAC’s benchmark for creative excellence, supported this year by a new campaign from Bear Meets Eagle on Fire, AWARD’s 2025 Agency of the Year. Drawing inspiration from 19th-century ornithology, the scientific study of...
Inside Effie gold: The strategic breakthroughs that defined Australia’s most effective campaigns
Australia’s top marketers and creatives came together in Sydney last week for Effie: The Work Behind The Work, where leaders, including Nestlé’s Shannon Wright, Australian Retirement Trust’s Simonne Burnett, VML’s Alison Tilling and Jack Delmonte, and M+C Saatchi’s...