What’s baked and what’s faked
Top of our agenda throughout August and September was delivering effectiveness in the digital era, so much so, Sydney, Melbourne and Perth welcomed a stellar line-up of industry heavyweights. The Communications Council was at The Sydney event and caught all the action, from speakers
- Les Binet – Head of Effectiveness, Adam&Eve, DDB London
- Peter Field – Director, Peter Field Consulting
- Rachel Kennedy – Associate Professor and Associate Director, Ehrenberg-Bass
- Karen Nelson-Field – Professor, Founder Media Intelligence Co.
- Mark Earls – Herdmeister, Herd Consultancy.
Relive their presentations with our special content release of these Sydney Effectiveness Summit talks.
Disclaimer: the presenter slide decks were not available for publishing.