Latest News

In a few sentences, describe AdSchool's new Experience Design course. The eight-week program equips agencies with the skills needed to develop great customer experiences. It gets to the heart of what constitutes quality experience design. Ad agencies are passionate...

Supermassive Co-Founder Laura Aldington and Special Partner and Co-CEO Lindsey Evans have been announced as chairs of this year’s IPA Business & Agency Leadership course, being held at The Ovolo Hotel in Sydney from 10-12 September. The three-day residential is hosted...

The Australasian Writers and Art Directors (AWARD) has today announced the lineup of local and international ‘Super Jurors’ who will select AWARD School 2023’s national top student. This year’s Super Jury incorporates an exceptional group of ECDs, agency leaders, CCOs...

AWARD has today announced that two of the world’s most pre-eminent advertising creatives, Jeff Goodby and Kim Pick will join a stellar lineup of speakers in headlining This Way Up: Australia’s Advertising Festival of Creativity in Sydney next month. Goodby,...

* Virtual Bronze Winners & Silver/Gold Showcase to be held on Aug 15 & 16 - the only way to find out if you’re in the running to win gold * Live and in-person Gold Pencil Award Party @ This Way Up on Aug 17 will include the announcement of Gold and Special Award...

AWARD Uni, a new course that accelerates the careers of mid-weight creatives, will launch next month at This Way Up: Australia’s Advertising Festival of Creativity - chaired by industry heavyweight Jonathan Kneebone and a team of acclaimed CCOs and ECDs. The series of...

* This Way Up takes over Sydney’s Museum of Contemporary Art in August * Local and international speakers over three days * 44th AWARD Awards, AWARD School 40th Celebration, AWARD Uni launch, The Gold Pencil AWARD Party, The Work Behind The Work and more unmissable...

Brendan Morrow walked away with AWARD School top honours in 2022 - the best performing student out of 200 talented creatives from across the country. In this short Q&A, he talks life after the intensive 12-week course, doors that have opened for him, and his plans for...

Kieran Moroney was in France last week for the Cannes Lions International Festival of Creativity. He is co-chair of AWARD School Victoria and creative director of VMLY&R Melbourne & Sydney. What an incredible week for the graduating class of Cannes Lions 2023....

Finalists for the 44th AWARD Awards, APAC’s most prestigious creative awards program, have been announced today. A full list of finalists can be accessed here. By category, agencies with the most finalist entries include: Advertising - CHEP Network with 25;...

Advertising Council Australia has today announced the next three actions from its Create Space Action Plan, addressing the representation and inclusion of LGBTQIA+ talent, ethnic minorities and people with a disability in the advertising industry. All three actions...

“Creativity and emotion are the two key ingredients of marketing that create future demand, and when combined, lead to the most profitable campaigns,” James Hurman, advertising effectiveness expert. As part of ACA and the AANA’s Effectiveness Masterclass last week,...

CX Lavender Associate Creative Director Russell "Rusty" Nelson recently spent three days in Melbourne taking part in AWARD Creative Leadership - a residential course for aspiring creative leaders. Here he gives us a brief rundown on his time spent learning from...

“This is going to be very well received by brands and clients. It’s the kind of stuff that you expect and demand from your partners.” Jenni Dill, CMO, Arnott’s & AANA Board Member. As part of ACA’s launch of its new industry-wide accreditation program, guests...

Advertising Council Australia (ACA) has today launched a new accreditation program for the Australian advertising industry, to raise standards of excellence and reward industry-wide commitment to continuous professional development. The program will address key issues...

Julie Dormand is the Managing Director of The Works, part of Capgemini and Sydney facilitator of AdSchool’s new Manager Fundamentals course. In this short Q&A, she outlines why people management skills are more important than ever and how this course will help new...

AdSchool has announced the launch of its new Manager Fundamentals course - responding to industry demand for a tailored eight-week program to teach new managers the art of effective people management. “Agencies have identified a gap in their team’s capabilities and...

On 17 May, Advertising Council Australia (ACA) and the Australian Association of National Advertisers (AANA) will host The Effectiveness Masterclass in Sydney – a two-hour intensive for marketers and agency leaders committed to improving the ROI and efficacy of their...

On March 30, Sydney’s advertising and creative community gathered to pay their respects to Jo Libline - a much-loved and respected member of the local ad industry. Jo was the driving force behind signature industry events such as The Effies, The Work Behind The Work,...

whiteGREY's Chief Strategy Officer Simon Wassef is facilitating Advanced Strategic Planning in 2023. In his 20+ years in the industry, he has driven marketing and innovation strategy for respected agencies such as R/GA and Chiat/Day, and iconic brands including Beats...

High-attention media platforms can boost the attention of strong creative campaigns by up to 75%, according to a new report into marketing effectiveness released today by Advertising Council Australia (ACA). Attention and Effectiveness: To ESOV and Beyond Part II is a...

Advertising Council Australia is inviting all industry professionals to register for the third Create Space Action Webinar on microaggressions, taking place at 12:15pm AEST, Tuesday 4 April. Hosted by ACA National Head of Engagement, Hannah Sturrock, and featuring a...

The 2023 Australian Effie Awards are now open for entries, with Advertising Council Australia (ACA) announcing new changes designed to make it easier and more accessible than ever to enter. Three new Effies categories will recognise effectiveness in CX, social and...

The Australian is expanding its in-depth coverage of the marketing and advertising industry with the appointment of a new editor to lead The Growth Agenda.  The Growth Agenda spotlights the role creativity plays as a powerful lever for business success. The section...