AdSchool FAQs

Choosing the right AdSchool course depends on your experience level and career goals:

Core Strategic Planning

Ideal if you’re starting in strategy or want to strengthen your ability to develop insights, write briefs, and drive creative impact. Suitable for planners, account managers, creatives, or marketers looking to add strategic depth to their work.

Advanced Strategic Planning

Best for experienced strategists, planners, and senior account managers aiming to refine leadership skills, navigate complexity, and make high-level strategic decisions.

Account Leadership

Perfect for account managers with 2–5 years of experience looking to lead clients and teams, deepen strategic thinking, and strengthen their role in shaping creative work.

Manager Fundamentals

Designed for new or mid-level managers across strategy, creative, account management, and production who want to build leadership skills, manage teams effectively, and navigate modern workplace challenges.

Still unsure? Think about your current role, what skills you want to develop, and where you see your career going. If you need help deciding, reach out to us!

Each course runs for eight weeks with approximately 2 hours per week, including 30-minute recorded video lectures and 90-minute live tutorials. Courses are designed to fit into busy schedules with flexible online delivery and practical, real-world assessments.

Courses feature a mix of recorded video lectures for flexible learning and live tutorials where you can apply theory to practice. Weekly tutorials for online courses are conducted virtually.

Assessments include practical projects, collaborative exercises, and a final capstone presentation evaluated by industry peers and mentors.

Each course requires approximately 2 to 3 hours per week, making it manageable alongside work commitments.

AdSchool courses are taught by some of the industry’s most respected strategists, creative leaders, and agency heads — people who work at the forefront of advertising and bring real-world experience to every session.

It depends on the course! Core Strategic Planning and Manager Fundamentals welcome people looking to develop foundational skills. Advanced Strategic Planning and Account Leadership are designed for professionals with a few years’ experience who want to elevate their expertise.

While live tutorials are highly recommended for interactive learning and networking, they are often recorded so you can catch up if you miss one

Absolutely. AdSchool courses are designed with working professionals in mind — they’re part-time, flexible, and take no more than 4 hours a week.

Through live tutorials and collaborative projects, you’ll connect with other ambitious professionals and industry mentors. It’s a great chance to grow your network and learn from your peers.