AWARD School Application Workshop

Full day workshop – 10am to 4pm

The AWARD School Application Workshop is a comprehensive one-day workshop where industry professionals will take you step-by-step through application tips, tricks, ammo and insider information. Essentially everything you need to know to give you a great shot at submitting the best application your brain can muster.

About the workshop

Getting in is half the battle. 

In 2021, there were over 500 applicants nationally. Of the applicants, we only accept 200 students nationally. Now it’s time to give yourself the best chance at being one of them.

To be accepted into AWARD School, you need specific skills:

  • Idea generation skills
  • An understanding of the key creative tools for each media
  • Presentation skills
  • AWARD School only comes around once a year, make sure that 2022 is “Your Year”.
2020 Speakers / 2021 Speakers TBC
Avish Gordhan
Avish Gordhan
Chief Creative Officer, Saatchi & Saatchi Australia
Ant Melder
Ant Melder
Co-founder/Creative Partner at Cocogun
Alida Henson
Alida Henson
Freelance Copywriter
Leila Cranswick
Leila Cranswick
Senior Art Director at BMF Australia
David Roberts
David Roberts
Creative Director at BMF Australia
What to expect

The day will be broken up into four modules, the first three following the format of the AWARD School application.

Module 1 
Asks applicants to explore the question: “Why are you applying for this course?” This module gives applicants tips on how to create an original and standout response to get noticed.

Module 2 
Asks applicants to find a bad ad and make a great one for the same product. This module will focus on how to identify the core message that an ad is trying to communicate and to use as a basis to make a great one.

Module 3 
Gives applicants a simple poster/outdoor brief that they create an ad for. Attendees to the workshop will receive a practice brief one week before and they’ll submit their work prior to the day. An industry professional will then work through some of the responses to demonstrate what a simple and clever piece of communications looks like.

Module 4 
Gives you some practical tips on what you can do between now and when the AWARD School application opens.

Who’s it for?

We think this course is perfect, if:

  • You’re applying for the first time
  • You’ve previously applied and missed out
  • Have never written an ad before
  • Only heard about AWARD School when someone sent you this link 5 minutes ago

NOTE: ACA makes no guarantees that you will be accepted into AWARD School after doing this Workshop. The Workshop is designed to increase your chances of success.

Participant Feedback

Besides the amazing mix of speakers, coming from a small independent agency, it was really good to get amongst the other delegates and hear their experiences, challenges and successes.

Besides the amazing mix of speakers, coming from a small independent agency, it was really good to get amongst the other delegates and hear their experiences, challenges and successes.

Besides the amazing mix of speakers, coming from a small independent agency, it was really good to get amongst the other delegates and hear their experiences, challenges and successes.