2016
Operation Boomerang
Client
Meat & Livestock Australia
The Grand Effie
Gold
Food, Confectionery & Snacks
Gold
Short Term Effects
Gold
Most Original Thinking
2016
Diving into Data for Narellan Pools
Agency
Client
Narellan Pools
Gold
Use of Data
Silver
Travel, Leisure & Media
Silver
Digitally Led Ideas
Silver
Insight & Strategic Thinking
Bronze
Return on Investment
2016
The power of knowledge: How an 80-year-old reclaimed thought leadership
Client
Blackmores
Gold
Health and Wellbeing
2016
Push for an Equal Future
Agency
Client
ANZ
Silver
Insight & Strategic Thinking
Bronze
PR Led Campaign
2016
Turning retail conventions on their head for the Qantas Wanderlust sale
Agency
Client
Qantas
Silver
Return on Investment
Silver
Use of Data
2016
Don’t lie to your Mum: How honesty turned the tide for Brownes Yoghurt
Client
Brownes Dairy
Silver
Best State Campaign
2016
From Apathy to Action
Agency
Client
NSW Rural Fire Service
Silver
Government
Silver
Not For Profit & Cause Related Marketing
Bronze
Best State Campaign
Bronze
Insight & Strategic Thinking
2016
The Christmas campaign that was so effective, we had to pull it off air
Agency
Client
ALDI Australia
Silver
Retail/Etail
Silver
Short Term Effects
2016
Free Puppies Forever
Agency
Client
Seeing Eye Dogs Australia (Vision Australia)
Bronze
Not For Profit & Cause Related Marketing
2016
It’s not you, it’s your brain: encouraging young people to seek support for mental illness
Agency
Client
Beyondblue
Bronze
Not For Profit & Cause Related Marketing
Bronze
Small Budget
2016
Drop 2: How one small action helped a city save water
Agency
Client
Water Corporation
Bronze
Government
2016
Samsung Galaxy Tab S2: A data love story
Agency
Client
Samsung
Bronze
Other Consumer Goods
Bronze
Use of Data
2016
Turning the Corner on a Forty Year Decline
Agency
Client
Meat & Livestock Australia
Bronze
Food, Confectionery & Snacks
2016
On for the Retail Brave: Converting the Haters
Agency
Client
ALDI Australia
Bronze
Retail/Etail
2015
Keeping Australians ‘Over Beer’ for 5 years
Agency
Client
Canadian Club (Beam Suntory)
The Grand Effie
Gold
Long Term Effects
2015
Delivering effectiveness through strong and enduring relationships.
Client
Meat & Livestock Australia
The Effective Advertiser Award
2015
The most important story you will ever read to your child
Client
Luxottica
Gold
Healthcare
Gold
Most Original Thinking
Silver
Other Services
2015
‘Ahhh Ahhh-llianz’: Connecting Allianz to the moments Australians need insurance
Agency
Client
Allianz
Silver
Long Term Effects
2015
#SPCSunday: How listening saved a hundred year old company
Agency
Client
SPC Ardmona
Silver
PR Led Campaign
2015
Transforming an Ugly Disease into something Beautiful
Agency
Client
MS Society
Bronze
Not For Profit or Cause Related Marketing
Silver
Most Original Thinking
Case studies are free for ACA members and Round Two Effie Judges. Email hello@adcouncil.org.au for your discount code. All Educational Institutions wishing to access case studies are required to contact effies@adcouncil.org.au.