Case History Database

Suncorp Haven redefined how data is used in insurance by modelling risk at a household level and delivering personalised resilience insights to Australians. By integrating multiple datasets into a real-time system, it transformed abstract climate risk into actionable behaviour. The platform drove 323,186 visits, 79% intent to act, stronger brand metrics and market share growth from 13.4% to 15.8%, while delivering a 72% ROI. Haven proves that when data becomes the experience, it can change behaviour and deliver measurable commercial impact.

Mim Haysom	Executive General Manager Brand and Customer Experience	Suncorp
Rapthi Thanapalasingam	Head of Brand and Content	Suncorp
Travis Hughes	Marketing Manager	Suncorp
Dave Bowman	Chief Creative Officer	Publicis Groupe ANZ
Laurent Thevenet	Head of Creative Technology	Publicis Groupe APAC
Andy Fergusson	Chief Creative Officer	Leo Australia
Marijke Spain	Creative Director	Leo Australia
Michelle Walsh	Creative DIrector	Leo Australia
Daniel Stewart	Art Director	Leo Australia
Jim Walsh	Art DIrector	Leo Australia
Dan O’Bey	Copywriter	Leo Australia
Michael Dawson	Copywriter	Leo Australia
Chris Jovanov	Creative Technologist	Leo Australia
Catherine King	Chief Strategy Officer	Leo Australia
Amanda Wheeler	Chief Client Partner	Leo Australia
Alex Barkworth	Group Business Director	Leo Australia
Shae Jones	Senior Business Director	Leo Australia
Tash Tollo	Business Director	Leo Australia
Gary Arnas	Chief Delivery Officer	PXP
Maciej Zasada	Founding Partner / Technical Director	Le Polish Bureau
Raphael Ruz	Creative Innovation Lead	Hogarth
	Media	OMD