Accelerate your career with AdSchool.
Master the craft: Blend rigorous study with real-world application.
Learn from the best: Study directly under experts at the top of their game.
Sharpen your skills: Get the tools you need to stay ahead of the curve.
Build your network: Connect with the leading minds, mentors, and peers actively shaping the industry’s future.
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Semester Two (July – October)
Core Strategic Planning
8 WEEKS | 2.5 HOURS PER WEEK
1 OCTOBER SYDNEY | 1 OCTOBER MELBOURNE | 1 OCTOBER ONLINE
Learn the secrets, skills and tools that great strategists swear by.
In a fast-moving world where attention is scarce, strategy matters. This course teaches you how to uncover insights, supercharge creative ideas, and deliver campaigns that resonate.
Advanced Strategic Planning
8 WEEKS | 2.5 HOURS PER WEEK
10 SEPTEMBER SYDNEY | 10 SEPTEMBER MELBOURNE | 10 SEPTEMBER PERTH | 10 SEPTEMBER ONLINE
Strategy redefined: Your next step into leadership.
Equip yourself with the tools and critical thinking to maximise your strategic impact—gaining practical skills to make sharp business and brand decisions that get the right results.
Account Leadership
8 WEEKS | 2.5 HOURS PER WEEK
17 SEPTEMBER SYDNEY | 17 SEPTEMBER ONLINE
Turn trust into loyalty. Become the go-to leader clients and teams rely on.
Agencies need account managers who lead with vision and influence. This course sharpens your skills in strategy, creative, pitching, and media while strengthening your leadership, relationships, and personal branding—making you an invaluable team player.
Manager Fundamentals
8 WEEKS | 2.5 HOURS PER WEEK
23 JULY ONLINE
Your blueprint for modern leadership.
Managing teams in advertising is tougher than ever—from remote work to burnout, mental well-being, and balancing performance with growth. This course tackles these challenges head-on. This isn’t generic leadership training—it’s an eight-week deep dive into the realities of managing in today’s fast-paced industry.
Evaluating Media Workshop
PERTH | FRI 10 JULY | 8:30 AM – 5:00 PM
ADELAIDE | FRI 17 JULY | 8:30 AM – 5:00 PM
SYDNEY | THUR 22 OCTOBER | 8:30 AM – 5:00 PM
MELBOURNE | THUR 12 NOVEMBER | 8:30 AM – 5:00 PM
Many marketers and agency account managers are signing off on media plans that they sometimes don’t fully understand. Conversations happen in silos – Client | Agency | Media | Research. Metrics get glossed over, look great and go unchallenged due to a lack of knowledge and confidence. And decisions worth hundreds of thousands of dollars are made without real certainty of the outcome.
Copywriting
8 WEEKS | 2 HOURS PER WEEK
8 OCTOBER PERTH | 8 OCTOBER ONLINE
Master the art of persuasive writing. This course sharpens your skills in crafting compelling messages across print, audio, video, and digital platforms—blending creativity with the discipline of selling through words.
On-demand
Art of Persuasion Workshop
BESPOKE COURSE | FULL DAY | UP TO 10 PEOPLE
The Art of Persuasion is an intensive, full-day workshop for teams who want to sharpen their communication and presentation skills, deepen their understanding of persuasion psychology, and equip themselves with the tools to influence with conviction.
ACA Essentials Certificate
8 PRE-RECORDED, SELF-PACED MODULES | 30 MINUTE EXAM | MEMBERS ONLY
NEXT INTAKE: SEPTEMBER/OCTOBER 2026
Gain a practical, insider’s view of the advertising industry. This eight-module course covers key disciplines—Account Management, Strategy, Creative, Finance, Production, CX, and Media—giving you the skills, knowledge, and connections to thrive.
For school & Uni Graduates
Jumpstart WA Graduate Program
9 WEEKS | APPLICATIONS OPEN 27 JULY – REGISTER INTEREST | PERTH ONLY
JumpStart is a nine-week deep dive into the WA advertising industry, offering practical insights into Perth’s top agencies and the roles that match your skills and interests.
Backed by over 40 years of proven excellence, we deliver quality, industry-certified education designed to impact your career immediately.
Why AdSchool?
Quality education you can trust
AdSchool’s industry-certified learning combines rigour with real-world application, preparing you for the dynamic challenges of our industry.
“Fly the Standard” of professionalism
Join a forward-thinking community setting new benchmarks for strategic excellence in Australian advertising and marketing.
Belong to a community
AdSchool’s supportive space for high achievers connects you with industry experts, mentors, and peers committed to advancing their – and your – craft.
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