The best investment any agency makes isn’t AI or software. It’s people.
For more than 40 years, AdSchool has been where Australia’s advertising industry sends its best, taught by the CEOs, MDs, and CSOs who are actively doing the work – not academics writing about it from the sidelines. The alumni running today’s top agencies and brands are proof AdSchool works.
Whether you’re investing in one person or a whole team, this is where that investment pays off.
Invest in your team
Seven courses. One standard.
AdSchool offers seven courses across strategy, leadership, presenting & persuasion, copywriting and media. They’re all built for different roles and career stages.
Trusted by businesses shaping Australian advertising and marketing.
“The real innovation happens when different thinking styles collide. That’s why we invest in AdSchool. Not as a line item, but as a core part of how we build the kind of talent that keeps clients coming back. We commit 5% of annual revenue to learning and development because we’ve seen what happens when you do: 78% staff retention, a culture of performance, and people who grow faster than the industry expects them to.”
— Renée Hyde, Group Managing Director, Howatson+Company
“AdSchool’s Art of Persuasion workshop was a highly valuable experience for Clemenger BBDO. The facilitator had great rapport; approachable, knowledgeable and in sync with both the ad industry and our specific needs. What set this course apart was its intensely practical focus. The skills we learned could be applied immediately, making them relevant and impactful regardless of attendees’ seniority or client portfolios. Overall, it’s an outstanding all-day training module that resulted in tangible benefits for our team from the very next day.”
— Jason Melhuish, Managing Partner & Head of Business Management, Clemenger BBDO
“AdSchool, and in particular, the Art of Persuasion course, has been a mainstay for the team at Big Red. In agency life, we are selling every day. Presentation skills are key to our people’s development, and we are constantly refining and growing these. We love that this course caters to all levels and is hosted in person in a team environment where collaboration and peer feedback are encouraged. The course takes presentation skills to a deeper level, including how to influence the room, deflect attention from yourself as the speaker, and more. We would highly recommend AdSchool and this course to others.”
— Nici Henningsen, Former People & Culture Manager, Big Red
Developing a team?
AdSchool works with agencies and brands to train teams and individuals.
We are able to tailor courses to a one-day in-house workshop, specialising in either strategy, the art of persuasion and presenting, client leadership, account management, media and more.
Talk to us about how we can build the right capability for your people.
Book now.
Semester Two enrolments are open now, and places are limited.
If you’d like to discuss bookings, rates, or which courses are right for your agency’s development needs, get in touch with Simone Goldstein directly.
Simone Goldstein
National Head of Professional Development,
Advertising Council Australia
Email: simone@adcouncil.org.au or call: 0417 776 321
The industry’s best get better here.
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