Senior Strategic Planner

Senior Strategic Planner

Job Description

We are looking for an experienced, Senior Strategic Planner to join our growing team of talented strategists. This person is a culture vulture, and has a passion for tech and all things new and trendy. They are curious about cultures, hungry for data and knowledge, and have a flair for translating them into insights that will help the wider team tell beautiful stories and produce iconic creative work that is effective for our client.

They are natural leaders who are able to run projects on their own, and have the maturity and cultural-sensitivity to work alongside colleagues from all over the world, specifically in the Asia-Pacific region.

The Person

  • A minimum of 4 years’ experience in a strategy role in multi-national advertising agencies
  • An innate ability to spot trends as well as be highly curious about consumer behaviour
  • Knowledgable in digital disciplines (specifically social platforms and data analytics) and able to distil data to craft human behavioural insights
  • Champion of creativity
  • Has an entrepreneurial spirit, and is able to be nimble and scrappy when resources are limited. Creative problem-solving is always a plus!
  • A degree in Communication, Arts or Media is preferred.

The Responsibilities

  • Lead the strategic initiatives for ANZ, bringing cultural understanding and knowledge together to answer local business needs of the client
  • Develop knowledge and insights about consumers, competitors, behavioural trends and culture in ANZ and turn them into rich, strategic opportunity and creative springboard.
  • Write sharp, inspiring creative briefs & presentations; conduct and synthesise research; and manage campaign reports working closely with data strategist and media agency.
  • Provide support to other Strategy counterparts in MAL offices within the APAC region while collaborating with creatives to push for excellence.
  • Add value to the MAL APAC strategy department by driving process, sharing inspiration, being a mentor to the younger Strategists, and being a collaborator with other markets.

    How to Apply

    Send your resume to Su Lim at

    Applications Close


    About the Company

    TBWA\Media Arts Lab is the global network dedicated to Apple advertising.

    The agency was founded on the core premise of “media ideas, artfully told” and was born out of a desire for a confidential, bespoke advertising network focused solely on creating iconic work for our only client.

    Today, our relationship with Apple is approaching 40 years old and Media Arts Lab now has six hub offices around the world managing advertising in 20+ markets.

    Without inclusion, we won’t be diverse.

    And diversity brings a richness that we believe enables innovation and creativity.

    As such, MAL is committed to maintaining an open, welcoming and inclusive culture which allows everybody to bring their whole selves to the workplace and simply be who they are at all times.

    We encourage the best and brightest from all walks of life to apply for our roles.