Join Brisbane’s leading marketers and effectiveness experts for an exclusive deep dive into the insights and strategies set to supercharge your marketing in 2025.
BRISBANE EVENT
Time/date: Thursday 27th March 2025
Location: VML, Stanley House, 153 Little Stanley St, South Brisbane
Hosted by: Tony Hale (ACA CEO) & Ali Tilling (CSO VML AU-NZ)
Gain invaluable insights into:
- The Effie-winning process: Get an exclusive look into what it takes to win an Effie, straight from Australia’s top marketers, strategists, and creatives.
- Future-proof strategies: Equip yourself with actionable, forward-thinking advice to tackle today’s challenges and set your marketing up for long-term effectiveness.
- Driving genuine business results: Hear first-hand how award-winning marketers tackled real business problems and drove long-term brand growth.
Speakers & case studies include:
Budget Direct & 303 Mullenlowe – ‘One Campaign. Six Years of Market Redefining Insurance Growth – Solved’
- Jonathan Kerr, Chief Growth Officer, Auto and General
- Jody Elston, Chief Strategy Officer, 303 MullenLowe Sydney
Honest Eggs and VML – ‘How FitChix delivered a 33% increase in sales and a 222% increase in stockist enquiries, by creating fame’
- Ali Tilling, Chief Strategy Officer VML AU-NZ
Great Southern Bank – ‘How Great Southern Bank helped twice as many Millennials live Happily Clever After’
- Deborah Woodford, Head of Marketing, Great Southern Bank
Panel: VML AU-NZ CSO Ali Tilling leads a candid conversation with industry heavyweights on the challenges of proving effectiveness—and the real impact it has on their business. Hear unfiltered insights from Jonathan Kerr, Chief Growth Officer at Auto & General; Jody Elston, Chief Strategy Officer at 303 MullenLowe; and Deborah Woodford, Head of Marketing, Great Southern Bank.