{"id":33068,"date":"2026-05-27T12:21:12","date_gmt":"2026-05-27T02:21:12","guid":{"rendered":"https:\/\/advertisingcouncil.org.au\/effies\/?p=33068"},"modified":"2026-05-28T10:56:18","modified_gmt":"2026-05-28T00:56:18","slug":"five-things-to-help-finish-your-effie-entry","status":"publish","type":"post","link":"https:\/\/advertisingcouncil.org.au\/effies\/news\/five-things-to-help-finish-your-effie-entry\/","title":{"rendered":"Strengthen your Effie entry"},"content":{"rendered":"

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Your entry is taking shape, now it\u2019s time to add the finishing touches. Whether you need stronger evidence, a tighter argument or a little extra inspiration, we\u2019ve assembled everything you need to serve up a winning case. Entries close June 1.<\/strong><\/h4>\n

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Recipe for a winning paper<\/h4>\n

Al Crawford\u00a0<\/em>shares practical advice on structuring your argument, cutting the fluff and focusing on what judges really care about. Access it here<\/a>.<\/strong><\/p>\n

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One-on-one help<\/h4>\n
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Book a free, last-minute session with a past Effie winner or judge to sharpen your argument and get your entry baked to perfection<\/strong>. Limited number available. E-mail lindsay@adcouncil.org.au<\/a><\/strong> to book.<\/p>\n

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Missing key ingredients?<\/h4>\n
Ideally’s complimentary research credits help fill data gaps and strengthen your case. Drop in a hypothesis and get nationally representative results, often overnight. E-mail Ideally to claim yours – effies@goideally.com<\/a><\/strong><\/div>\n
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Win a free entry<\/h4>\n
If your budget’s at breaking point, create your own Effie cake trophy, baked by hand<\/strong>\u00a0or generated with AI. Post on LinkedIn and tag @EffieAustralia by May 28 for the chance to win a free entry worth up to $2,990\u00a0(dependent on entry status). The path to an Effie just got a little\u00a0sweeter. Competition details<\/a>.<\/strong><\/div>\n
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Serving up inspiration<\/h4>\n
In our\u00a0Faces Behind the Cases\u00a0<\/em>series, recent winners unpack the thinking behind their most effective work:<\/div>\n