{"id":33659,"date":"2026-10-25T22:25:16","date_gmt":"2026-10-25T11:25:16","guid":{"rendered":"https:\/\/advertisingcouncil.org.au\/effies\/?post_type=download&#038;p=33659"},"modified":"2026-10-28T10:34:14","modified_gmt":"2026-10-27T23:34:14","slug":"how-australian-pork-turned-the-tables-on-market-share","status":"publish","type":"download","link":"https:\/\/advertisingcouncil.org.au\/effies\/downloads\/how-australian-pork-turned-the-tables-on-market-share\/","title":{"rendered":"Effie Case Study 1500-11C How Australian Pork turned the tables on market share"},"content":{"rendered":"<p><a href=\"https:\/\/advertisingcouncil.org.au\/effies\/wp-content\/uploads\/2026\/10\/1500-B11c-How-Australian-Pork-turned-the-tables-on-market-share.pdf\">1500-B11c How Australian Pork turned the tables on market share<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":42,"featured_media":0,"template":"","edd-categories":[593],"edd-tags":[],"class_list":["post-33659","download","type-download","status-publish","hentry","download_category-winner-pdfs","edd-download","edd-download-cat-winner-pdfs"],"acf":[],"_links":{"self":[{"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/edd-downloads\/33659","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/edd-downloads"}],"about":[{"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/types\/download"}],"author":[{"embeddable":true,"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/users\/42"}],"version-history":[{"count":3,"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/edd-downloads\/33659\/revisions"}],"predecessor-version":[{"id":34224,"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/edd-downloads\/33659\/revisions\/34224"}],"wp:attachment":[{"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/media?parent=33659"}],"wp:term":[{"taxonomy":"download_category","embeddable":true,"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/edd-categories?post=33659"},{"taxonomy":"download_tag","embeddable":true,"href":"https:\/\/advertisingcouncil.org.au\/effies\/wp-json\/wp\/v2\/edd-tags?post=33659"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}