2009
Earth Hour
Agency
Client
WWF - Australia
Gold
Government, Corporate and Social Services
Gold
Most Original Thinking
2009
The Berlei Uplifting Tour of Australia
Agency
Client
Berlei-- Pacific Brands
Gold
Other Consumer Goods
Gold
Most Original Thinking
2009
Four’N Twenty Magic Salad Plate
Agency
Client
Patties Foods (Four'N Twenty)
Gold
Food, Confectionery & Snacks
Gold
Most Original Thinking
2009
South Asia and Middle East (SAME) Promotion
Agency
Client
Western Union Financial Services
Silver
Multicultural/Indigenous
2009
The Commonwealth Bank: Debit MasterCard “Watch your music grow” Campaign
Agency
Client
Commonwealth Bank
Silver
New Product or Service
2009
Wonder Performance – For teens only
Agency
Client
Goodman Fielder
Silver
New Product or Service
2009
Making Massive Inroads into The Victorian Road Toll
Agency
Client
Transport Accident Commission
Silver
Government, Corporate and Social Services
Silver
Best State Campaign
2009
Target 140
Agency
Client
Queensland Water Commission
Silver
Government, Corporate and Social Services
Silver
Best State Campaign
2009
Creepers
Agency
Client
Motor Accident Commission (SA)
Silver
Government, Corporate and Social Services
2009
Talking Asset Finance
Agency
Client
Commonwealth Bank
Silver
Return on Investment
Bronze
B2B
Bronze
Small Budget
2009
Striking the goliath of iced tea with an innovative, strategic punch
Agency
Client
Coca-Cola
Silver
Beverages
2009
The MOTHER of all re-launches
Agency
Client
Coca-Cola
Silver
Beverages
Silver
Return on Investment
2009
A Representative Federal Election
Agency
Client
Australian Government - The Australian Electoral Commission
Bronze
Government, Corporate and Social Services
2009
How Champix Outsmarted Cigarettes
Agency
Client
Pfizer Australia
Bronze
Healthcare
Bronze
New Product or Service
2009
Wrigley’s Extra: Waking A Sleeping Giant
Agency
Client
The Wrigley Company
Bronze
Food, Confectionery & Snacks
2009
How ‘Warm Tinny’ left a copy-cat competitor out in the cold
Agency
Client
Campbell's Soup
Bronze
Food, Confectionery & Snacks
2009
Lamb on Australia Day 2007 – 2009: Defying the law of Diminishing Returns
Agency
Client
Meat & Livestock Australia
Bronze
Food, Confectionery & Snacks
2009
Optus Vs. Telstra
Agency
Client
Optus
Bronze
Retail/Etail
Bronze
Consumer Services
Bronze
Return on Investment
Case studies are free for ACA members and Round Two Effie Judges. Email hello@adcouncil.org.au for your discount code. All Educational Institutions wishing to access case studies are required to contact effies@adcouncil.org.au.